Nope. In fact, Im spending the day working on that Landlord e-book I promised to get out this year. I’m still very excited about it.
I might even have some great news about it this week!
This real estate article was posted from Sacramento Real Estate Gal
Popularity: 10% [?]
This is the final part of a discussion on the first steps towards a successful rent
Using the Internet
The internet is the premier search tool and everyone is using it. Its probably true that internet use is generational and its highest use is among the younger generation. Still, I wouldnt rule out seniors or boomers at all. There are all kinds of rental tools that are available from searchable data bases like
1. craigslist.con
2. Googlebase
3. hotpads
You must become familiar with these tools to be competitive in this new real estate marketplace. There are companies that will help you list for a small fee. The idea is to fill out one form and they will post with all the popular listings services so that you can get the maximum coverage.
You can also use these tools in the same way that the MLS is used to find “comparables” to help you get a sense of what the marketplace is asking for like rental units. Use all the above data bases and search for similar units in the same area. This will be your listing price range. Other sites that are offering what is affectionately know as mash ups are:
1. rentometer.com
2. sfrentstats.com
3. rent.com
4. apartment.com
The internet is now the premier tool for finding almost anything. National Association of Realtors reports that almost 85% of all people looking to buy begin with the internet. No reason you shouldnt expect the same of renters.
Thanks for Reading
Howard Bell
http://www.yourpropertypath.com/
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Second in a discussion of how to rent at your price quickly..
Imagine who or what segment of the rental market would be interested in your space. Consider the profile of the people you are trying to reach and then advertise in the places where they would be likely to look for a rental unit.
For example, Offering a small basement apartment or studio will likely be a different market than a penthouse. If you are renting that basic apartment or studio, you have a good chance of attracting people in need of a lower monthly rent. Think students or people starting out or starting over.
Targeting your advertising will save money by focusing your advertising dollar more effectively. University campuses, free neighborhood papers, postings in local supermarkets or coffee houses might be the best place to reach that person.
If you have an expensive unit or home to rent, advertise where people with the appropriate income might search. Consider free neighborhood newspapers of more upscale neighborhoods, newspaper classifieds, or work with a rental locator..
Finding the right tenant often means tapping into specialized markets and the newspapers or places they might congregate Post listings on real estate web sites, we have a vacancy listing area that is using the most frequently visited sites on the web, consider listing there. Your advertising will be most successful when you define your market and target your advertising to those areas and you will gain the most visibility.
Thanks for Reading
Howard Bell
http://www.yourpropertypath.com/
Popularity: 8% [?]
Many Will Be renting their Home
Most of us who would like to sell probably wont like the today’s market price. One option if you cant stay in your home is to rent. Where do I start is a good beginning. First you have to let the world know.
Getting it Rent Ready
Curb Appeal or staging a property: for rent or sale is a very important part of how to rent faster and at the higher rental dollar. Paint your home’s interior and exterior using neutral colors to maximize its appeal to the largest group of people. Use light colors to make rooms look more spacious. Leave lights on in each room and leave blinds open to make rooms look brighter and larger
* Check your windows and screens and make sure they all work. * Freshen up your home with flowers
* Move furniture around so that a sense of spaciousness is maximized. Dont crowd or clutter your space.
* Clean out your garage, attic and other storage areas
* Be ready to talk up its features. Create a checklist of the things you like about the house. Use it to “sell” potential tenants. Renting your unit is a sales process no different than home sales.
*Walk through the house as if you were a renter. Consider the negatives and be ready with answers that overcome its shortcomings.
* Drive through your neighborhood to get a sense of how much supply is on the market.
* Call a few rentals in your neighborhood to find a realistic rent range
* Check to see comparable rents. Read my blog on how to use the internet to create a comps for your rental. * Consider consulting with a professional property manager to determine the right rent range if you still have difficulty.
Thanks for Reading
Howard Bell
http://www.yourpropertypath.com/
Popularity: 10% [?]
Many owners are not comfortable with the rental process because they are not comfortable with sales. Getting the lease is pure sales technique. Once you have made the unit rent ready and placed advertising, you are ready to meet and interview prospective tenants.
How to generate Enthusiasm and get the Appointment
Role play: Make believe you are the caller and imagine what the most common questions are. Have a good response that exhibits confidence and enthusiasm. Practice
Bond: Dont just stick to the facts. You want to draw out the caller. Consider some positive and interesting ways to describe the unit’s or neighborhood. Write them done as catchy phrases and be ready to use them
Know The Caller: In order to generate interest with the caller you must try to have some contact conversation. Find ways to develop common interest. It can be as simple as having been where they are from or sports. Anything, to help create a feeling of friendliness. Become the master of the five minute relationship.
Know Your Unit: This is an important because you need to create interest and should be prepared and enthusiastic. Create kind of interest that makes the caller want to know more and see the unit. This is pure sales technique.
Sell Enthusiasm: After you have given the caller the basics ENGAGE them, be ready to be enthusiastic about its good points. Gain real interest and GET that appointment
1. If your caller is married be excited about the school or community center that offers classes for two year olds etc. Is there a park nearby?
2. If the caller is single or more upscale be prepared to talk about the restaurants or easy transportation to theater or museums. Create interest.
3. s it top floor or is it quiet or does it have good light? Is it near a Gym? Find the EMOTIONAL qualities of your unit
4. Renters seem to love hardwood floors, light, views, quiet. Emphasize without appearing to sell.
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